Propel Growth with Strategic PPC Management Services

PPC, or Pay-Per-Click, is an online advertising strategy in which advertisers pay a fee each time one of their ads is clicked by a user. It's essentially a way of buying visits to your website, rather than attempting to “earn” those visits organically. The most popular form of PPC is search engine advertising, where ads appear on search engine results pages when users search for related keywords.

PPC Management Services are crucial for optimizing your pay-per-click advertising campaigns. They help in identifying the right keywords, setting up the campaign, monitoring the bids, analyzing the results, and making necessary adjustments to optimize the performance. This leads to better targeting of potential customers, more effective use of your advertising budget, improved ROI, and ultimately, increased profitability for your business. Without proper PPC management, you may spend more than necessary on your campaigns without achieving the desired results. Learn Advanced PPC Knowledge from Wikipedia.

Pay per click ads appear on a variety of prominent platforms, each offering unique advantages for reaching your target audience. The most widely used platform is Google Ads, where pay per click ads can be displayed on Google search results pages, reaching users actively searching for relevant keywords.

Additionally, PPC ads can also appear on Bing through Microsoft Advertising, providing access to a different segment of search engine users. Social media platforms such as Facebook, Instagram, LinkedIn, and Twitter also host pay per click ads, allowing businesses to reach target audiences based on demographics, interests, and behaviors.

Furthermore, display networks like the Google Display Network enable PPC ads to appear on a vast array of partner websites, expanding your reach even further. These platforms collectively offer robust opportunities for businesses to connect with potential customers through targeted pay per click advertising.

Tips for choosing an advertising agency:

Define your goals: Clearly outline your objectives and what you want to achieve through online marketing.

List required services: Determine the specific services you need from an advertising agency.

Research and shortlist agencies: Determine a monthly marketing budget for your online marketing efforts (usually 10% of revenue). Compile a list of agencies that meet your budget and offer the services you require.

Review agency credibility: Assess each agency's reviews, testimonials, and case studies to gauge their reputation and expertise.

Evaluate measurement and reporting: Research how the agency measures and reports client success to ensure transparency and accountability.

Have a conversation: Chat one-on-one with the agency to assess their compatibility with your business and their understanding of your goals.

When choosing an advertising agency, prioritize transparency, trustworthiness, reliability, client-focus, and demonstrated success. Seek an agency like Xtreme Websites® that will serve as an invaluable long-term partner, responding to your queries, structuring effective strategies, and contributing to the growth of your business.

When deploying a pay per click ads campaign, you can anticipate tailored results that align with your business's unique metrics, industry, and traffic projections from leading ad platforms. Your dedicated Marketing Executive will provide you with a comprehensive Marketing Report, detailing specific expectations for your campaign.

This report will outline potential outcomes based on your business numbers and the competitive landscape of your industry. By leveraging data-driven insights, the report will offer a clear picture of anticipated performance, helping you understand the potential impact of your PPC campaign and allowing you to make informed decisions to optimize results.

The average marketing budget among our clients is 10% of revenue. Your specific budget will depend on how big your company is, your industry, and your marketing goals. Your Marketing Executive will share your specific Marketing Report which will show you what you can expect with different budget amounts and marketing strategies.

Most likely yes. A pay per click ads campaign can be deployed for ALL service-based businesses, ecommerce stores, B2C and B2B businesses.

If you are a service-based business, you can benefit from Google’s Guaranteed program “Local Services Ads” which will help you connect with people who search on Google for the services you offer. To qualify for this program, you need to provide:

• Proof of Business Ownership
• Business License Information
• Active Google My Business Account
• Over 20 Positive Online Reviews
• A Professional Website

If you meet those criteria, then you can apply. The review process can take 3 to 4 weeks, so we will start off with regular Google ads until the review process is complete. Once this is open, we will compare campaign results with Google ads and other platforms to determine which platform yields you the best results.

Pay per click ads campaign will generate targeted traffic, these may or may not be qualified. Once a lead enters your funnel, they will progress through various steps, including a qualification survey with your criteria. Only qualified leads will be allowed to book a service appointment. All appointments are synced with your calendar along with the lead’s info. This means that the only thing you have to do is to show up and close!

Not necessarily. The beauty of working with us is the fact that we will automate, not only your lead generation but your appointment followup process, this way you can say goodbye to the countless hours dedicated to calling, voicemails, missed calls, confirming appointments, etc. All of this will be automated inside your sales marketing funnel.

Yes! Retargeting ads are proven to increase conversions and recuperate lost sales. We can run retargeting ads on all pay per click ad campaigns. If your campaign targets many ad platforms, we will run ads across them, helping you achieve omnipresence.

Our marketing team will have to create and setup your entire marketing funnel, marketing automations, calendar syncing, platform ads, ad creatives and more. This takes our team 30 days to complete.

No, there is no additional fee to pay outside your monthly marketing budget. We will utilize your first month’s payment towards the creation of all your new automation systems.

Your entire marketing funnel will be built inside the Automator. All funnel pages, automation workflows, follow-up campaigns and integrations will also be powered by the Automator. Lastly, your campaign’s sales pipeline and analytics will also be integrated inside the software. The Automator will become your new asset and secret business weapon, therefore it is included with all pay per click ads campaigns.

Yes, you can modify your marketing budget any time after 90 days of any pay per click ads campaign launch.

Yes, you will have a dedicated marketing executive that fully understands your business and marketing needs. This deep understanding is translated into efficient asset creation and campaign setup. You will also be able to communicate with your marketing executive for any campaign related support question.

Your digital marketing plan is designed based on a minimum six-month Initial Term. After the Initial Term, the Term will be automatically renewed for successive six-month periods. You may cancel the services by providing no less than 30 days’ written notice of cancellation via mail or email addressed to your Marketing Executive or Project Manager, as applicable.